Radio Interviews

I am an on-line publicist for more than 100 clients and have gotten them on hundreds of radio shows, both on the Internet and on the air.

Sometimes I send out dozens of inquiries or bios to hosts and never hear back. The least these hosts could do is write back if they aren't interested.

What is it about people? Don't they read their emails? Don't they respond to them? After all, I am doing them a favor by providing the hosts with possible guests.

I am a "Radio Advocate" who interviews radio hosts about their shows on my program, The Radio Host Show, on Blog Talk Radio. Many of my guests offer prizes or services to listeners. The format follows national events and holidays. The goal of the show is to introduce listeners everywhere to the vast number of radio programs both on the Internet and on the air.

If a host inquires about being on my show, would I not respond?

It's just common courtesy.

What do you think?

Radio Interviews

March is Athletic Training Month and my guest on March 18, 2008 at 10:30 am (ET) was Roy Beisswenger, host of the Ultra Flight Radio Show on http://www.ultraflightradio.com, airing Tuesdays, at 9 a.m. (PT).
The theme of the show is sport aviation.

Roy operates a powered parachute training school in Greenville, Illinois. The school is open seasonally and offers a 10-day training program.

Q. Describe your show and the kinds of aircraft you specialize in.

A. It's probably the oldest show out there regarding aviation. In fact, it may be the only one regarding sport aviation. I focus on aircraft with two seats or less. Ultralight means very light aircraft and covers a whole bunch of categories [i.e., powered parachute - which uses a parachute like those used for skydiving; powered paraglider - which is foot launched and uses a paraglider wing; gyroplane - looks a little like a helicopter; hot air balloon].

Q. When people come to your training center do they know what they want?

A. The Internet gives folks a way to get educated. I encourage folks to know what they want to do - where they are going to fly and what they want to achieve. We are only going about 26 to 30 miles an hour. It's not a mode of transportation.

Q. What does "powered" mean?

A. Small engines, same as used in snow mobiles and jet skis.

Q. Why doesn't the military use powered planes?

A. In some cases they have experimented with it. The military has their own structure I guess and they don't want soldiers to become pilots.

Q. Do you think your show helps your training school and vice versa?

A. I think so. If a question comes up in a course, within a week I have an answer by using it as a topic on my show. I am a better instructor because I am better informed.
A lot of people are happy with the show because it's a way of getting information that they would not be able to otherwise get.

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Roy's website is very user friendly. You can click the archives by date, topic or name. For archives, click the red "podcast download." For live, click the yellow and green "listen live" button.

Talk Radio Wants You

My next book, Talk Radio Wants You: An Intimate Guide to 700 Shows and How to Get Invited, will be published by McFarland & Co. in January 2009 or mid-year 2009

The reference book provides all the information a potential guest needs before contacting a host - the show's theme, guest criteria, contact information, best method of contact, the host's opinion of the best and worst guests - and more.

When the book is published, see if the book is in your library. If it isn't, please suggest to the librarian to place an order. This is an invaluable resource for authors, business people, professionals, or anyone who desires air time to promote themselves, their product or service.